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Privacy Limited is committed to protecting your privacy


This Privacy Policy details how Limited applies data protection principles to processing data. This Privacy Policy covers personal data received from both the primary website (the "Site") and through other modes of communication from you and occasionally from our business partners. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.


In this Privacy Notice the terms, 'we', 'us' and 'our' are references to Limited ("IAM") a company registered with number 05655166, having a registered address of Beech House, Park West, Sealand Road, Chester, CH1 4RJ. We are registered with the UK Information Commissioner's Office (ICO) as a data controller under registration number Z9402601. When we collect, use and become responsible for certain personal information about you we are regulated under the General Data Protection Regulation (GDPR) which applies across the European Union (including in the UK). We are responsible as a Data Controller (as well as an employer) of the personal information you provide to us for the purpose of interacting with third parties on your behalf.


By accessing, browsing or otherwise using our Site, or our services, you confirm that you have read and agree to our Privacy Notice and our associated Cookie Policy. By providing your personal details to us, either to register your interest in our services or to become a user of our home-moving services you affirmatively agreeing to our processing your personal data. In addition, IAM is abundantly clear in its message to visitors to the Site and to prospective users of the services that we provide a best-in-class home moving service. Our entire business model is built on the use of personal data from persons wanting to avail of a seamless, hassle-free home move. We therefore assert our lawful and legitimate interest in processing personal data to assist prospective users and to deliver a superb service to actual service users. We have considered the terms of Article 6 of the GDPR and confirm we have a proper purpose in collecting and using the personal data, no less invasive means of effecting a seamless home move, and on balance require to use your personal data to make the IAM home-moving service a reality.

If you do not agree with this Privacy Notice, you should not use the Site nor use our services unless you are using the Site or our services as a prospective employee.


The majority of the personal information we collect will have been voluntarily provided by you either through our Site, or when agreeing to use our home moving services, or when interacting with our customer services team OR on lesser occasions the personal data may be obtained from our business partners and service providers when communicating with us about your move or your contact details.

We may collect:

  • name, email address, telephone number and property address when you register an account to process your changes of address, and/or use our services to assist with arranging your utilities at your new home;
  • cookie data which relates to your use of the Site;
  • testimonials and references from you where you can be identified by name; and,
  • data sent from your browser to our server which may include:
    1. the time, date and duration of your visit to our Site;
    2. the site from which you have come (the referral URL);
    3. the pages visited on our Site; and
    4. your IP address.

We may also collect information from you in connection with a service or product provided to you by us, including personal information such as:

  • your name, postal address, phone number, email address, moving from, moving to address, move out and move in dates; where appropriate your marital status, date of birth, employment status, address history when you enter into utility services with us;
  • financial or other identifiers including your bank account details, where we set up a Direct Debit for you or take deposit payments for the services which we provide to you;
  • your contact details, move in date, utility meter point reference number or meter point access number or meter serial numbers, meter readings, and account numbers related to any of the service organisations you wish to notify, marketing consent preferences, delivery method preferences, read reminder preferences;
  • previous address history for use by utility companies for credit reference checks of which your consent is required;
  • special categories of personal data under the Article 9 of the GDPR which is of a sensitive nature. Where we do so we treat this information in accordance with the additional protection it is given under data protection laws. Sensitive personal information we collect may include your medical data or anyone in your household’s medical data for example for the purposes of registering you on a priority services or vulnerable persons register related to your energy supply or such information as you may voluntarily choose to provide to us.


Applying the "purpose limitation" principle at Article 5 1 (A) of the GDPR, your information may be used by us in connection with the following purposes:

Providing You with Services:

  • To allow us to provide you with the change of address services which you are using including but not limited to:
    1. updating organisations with your new move details;
    2. arranging new energy suppliers at your new home;
    3. setting up broadband, pay tv, phone services in your new home;
    4. arranging general insurance in your new home;
  • to set up Direct Debits for you for services in your new home, or to take a deposit for installation of telephony services which we arrange for you;
  • to better understand your requirements and provide you with services specific to your needs;
  • to improve our services by analysing your personal information so we better understand how you use our services;
  • to keep our client records up to date;

Communications & Customer Services

  • to help answer any questions which you have asked one of our advisors or staff members;
  • to market our services and additional offerings to you in accordance with relevant data protection law and the Privacy and Electronic Communication Regulations (which will require specific consent - from time to time we may tell you about services offered by other affiliates, partners and other entities within the IAM Group and ask whether you would like to be provided with marketing by these entities).
  • if you wish to never receive any form of marketing communication from us you can let us know by contacting us. You will have the ability to unsubscribe from communications by means of a link provided in every message that is sent to you by us.

Improving Our Site:

  • to analyse cookie and website usage data to keep improving our Site;
  • to allow us to customise the content which is presented to you based on your likely interests;

Legal and Regulatory Obligations:

  • to comply with applicable laws where we are obliged to retain and/or disclose certain information;
  • to investigate or address claims or complaints relating to your use of our services;
  • for internal and external auditing purposes;


  • to transfer information to any entity which may acquire rights in us;


The personal information that you provide will be retained by us in accordance with applicable laws and our internal Retention Policy – in particular the data minimisation principle and the storage limitation principle contained within Articles 5 1 (c) and 5 1 (e) of the GDPR. By this we mean we will only process what we need of your personal information on our systems and we will only hold what we need of your personal information for no longer than is necessary for the above stated purposes. A copy of our Retention Policy is available on request.


The information you provide to us will be held on our computers in the UK and may be accessed by or given to our staff or to any member of the IAM group for the purposes set out in this Privacy Notice or for other purposes approved by you. We may also provide your personal information to other companies within the IAM group for the purposes of administering our business or where services are provided by one group company to another pursuant to an intra-company services agreement.

We may also disclose your information to the third parties listed below for the following purposes:

  • as a matter of contract to allow service providers who need to know the information in order to provide us or you with a product or service;
  • where you have provided your consent, First2Protect Limited (the insurance company) for the purpose of discussing your insurance requirements;
  • law enforcement bodies and/or other regulatory entities in order to comply with any legal obligation or court order;
  • third parties we work with as part of providing our services and their associated companies and sub-contractors, including (but not limited to) IT administrators, utility companies;
  • our advisers, for the purpose of assisting us to better manage, support or develop our business and comply with our legal and regulatory obligations;
  • third parties as necessary in the event of a claim or dispute relating to the use of our services;

These parties may be located in the UK or elsewhere in the world where different privacy laws may apply which may not offer the same level of protection as UK law. We only make these arrangements or transfers where we are satisfied that adequate levels of protection are in place to protect any information held in that country and that the service provider acts at all times in compliance with applicable privacy laws.


This Site may contain links to other websites. We accept no responsibility or liability for the content of other websites which are not under our strict control, in particular, we are not responsible for the protection and privacy of any information which you provide whilst visiting other websites and such sites are not governed by our Privacy Notice.


We employ appropriate technical and organisational measures which aim to secure the information provided by you from access by unauthorised persons and against unlawful processing, accidental loss, destruction or damage. We also have prudent breach response-procedures in place to deal with any suspected data security breach. We will notify you and any applicable regulator of a suspected data security breach where it is appropriate to do so.


Our website uses cookies (including cookies to obtain an overall view of visitor habits and visitor volumes to our Site). To view more information on what cookies we use and how we use them please review our separate Cookies Policy.


Under the GDPR you have a number of important rights. In summary, those include rights to:

  • fair processing of information and transparency over how we use your personal information
  • access to your personal information
  • require us to correct any mistakes in your information which we hold
  • require the erasure of personal information concerning you in certain situations
  • receive the personal information concerning you which you have provided to us, in a structured, commonly used and machine-readable format and have the right to transmit those data to a third party in certain situations
  • object at any time to processing of personal information concerning you for direct marketing
  • object to decisions being taken by automated means which produce legal effects concerning you or similarly significantly affect you
  • object in certain other situations to our continued processing of your personal information
  • otherwise restrict our processing of your personal information in certain circumstances

For further information on each of those rights, including the circumstances in which they apply, see the Guidance from the UK Information Commissioner's Office (ICO) on individuals' rights under the General Data Protection Regulation.

If you would like to exercise any of those rights, please:

  • write to us
  • let us have enough information to identify you
  • let us have proof of your identity and address (a copy of your driving licence or passport and a recent utility or credit card bill), and
  • let us know the information to which your request relates


If you have questions or comments about our Privacy Notice or if you wish to exercise your right to access, correction or erasure mentioned above, please contact IAM’s Data Protection Officer:

Eileen Rutschmann Limited

by email
OR phone 0161 464 60 99


If you have any concerns or complaints as to how we have handled your personal data you may lodge a complaint with the UK's data protection regulator, the ICO, who can be contacted through their website at or by writing to Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF.


We reserve the right to change the contents of this Site, including this Privacy Notice at any time, by posting such changes on the Site. It is your responsibility to familiarise yourself with the Privacy Notice regularly to ensure that you are aware of any changes. Your continued use of our services or our Site following the posting of any such changes will constitute your acceptance of the revised Privacy Notice.

The latest version of this privacy notice was published on 18 June 2018. Limited is an introducer appointed representative of First Complete Limited, which is authorised and regulated by the Financial Services Authority (FRN:435779) for mortgage and non-investment insurance advice.
EAF 4803 09/12